The production of lower emission steel is critical to the EU’s 2050 climate goals. While the European steel industry is adopting lower-emission steel technologies and considerable financial support is being offered by the EU and national governments, the business case for European lower-emission steel remains challenging. 

In particular, there is uncertainty around cost competitiveness and the willingness of steel consumers to pay a green premium.

This webinar explores how steel producers, downstream industries, and policymakers can work together to make green steel profitable — by addressing production costs, market demand, and policy incentives.

In this webinar you will learn more about:

From upstream (steel production) experts:

☑ The cost structure of Direct Reduced Iron (DRI) and decarbonised steel

☑ Gaining access to affordable green hydrogen and renewable energy

☑ Strategies to reduce CapEx for DRI infrastructure.

From downstream (steel-consuming industries) experts:

☑ Customer readiness to pay a premium for lower emission steel

☑ Options for marketing and selling lower emission steel as a premium product

☑ The role of regulatory frameworks, including the EU Green Steel Label, public procurement policies, and incentives for green lead markets.